Don't miss the bigger picture
Let's make something perfectly clear. Contrary to what many believe, web design is only one cog in the online machine called a web site. Most web designers can talk day and night about how gorgeous your web site will be, but at the end of the day, if it isn't functional, helpful, or capable of helping you meet your online goals, then all the beauty in the world isn't going to help it.

To be honest, nearly anyone with a copy of Front Page or Dreamweaver can hang a shingle as a web designer, but there is so much more to web design than just making a few web pages look pretty if you want to succeed. Before you add so much as a pixel, you need to consider your target audience, underlying message, site copy, desired responses, visitor impact, marketing ramifications, traffic delivery, online goals, and more.

But even this isn't enough. You then have to know how to pull everything together and design a web site that is built for success, not just a beauty contest. Otherwise, you may as well start writing your web site's eulogy now.

Out of every 100 self-professed web designers out there, maybe two have the talent and expertise to carry you beyond basic design.

We're one of these two.

Many hats, one purpose
A web designer who is savvy in multiple disciplines like web design, online marketing, search engine optimization, graphic design, and more, is a rare commodity. We're not so humble that we don't understand the value we bring to our clients, we just feel that our full-rounded approach is how the industry should be.

After all, even if you hire a fantastic web designer, if he or she can't provide you with guidance relating to promotion, usability, and online marketing, then your web site's performance will suffer. It might look amazing, but all you'll have is some barren eye candy. Likewise, if you hire some marketing guru to design the ultimate sales strategy for your web site, but he can barely match his socks in the morning, then your design will obliterate any hope for sales conversion.

When you contract with Kadabra Studios for your web site's design, you'll benefit from talents that run the spectrum. Where amateur or one-dimensional web designers are limited to handing over a great design, our services go much deeper, including:

• Initial consultation and needs assessment
• Defining site purpose and online goals
• Target audience analysis
• Content development
• Theme building and branding considerations
• Traffic, Promotional and Marketing considerations
• Navigation structure recommendations
• Usability and visitor impact
• SEO foundation
• Site architecture and page structure
• Page layout and site design
• Open architecture for future expansion
• and much more!

Jeeze, how much is this going to cost me?
We've built quite a business delivering more than the client expects so don't shy away thinking our services are unaffordable. Our web design services range from spending a few hours to put together a basic online brochure to spending several months crafting an enterprise-level solution. Costs range from a few hundred dollars to several thousand, it all depends on what you need and what you want to achieve.

The best way to determine how we can help is to drop me a line and ask to discuss your impending web design project. Once we understand the scope of what you need and what we have to work with, we can provide an in-depth project proposal for your review.